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What’s Earnest Money? A Professional Real Estate Advisor’s Guide

GENERAL REAL ESTATE INFORMATION VANESA CARPIGNANO December 17, 2025

Earnest money is a good-faith deposit a buyer submits when making an offer on a property to demonstrate serious intent to purchase. In residential and commercial real estate transactions, earnest money plays a critical role in strengthening an offer, protecting both parties, and setting expectations from the very beginning of the contract process. While not legally required in every transaction, earnest money is a standard practice in most real estate markets and is especially important in competitive areas like Miami, Miami Beach, and South Florida.


Photo by Max Vakhtbovycn

At its core, earnest money tells the seller, “I am committed to buying this property.” It provides reassurance that the buyer is financially capable and motivated to move forward. From a seller’s perspective, this deposit reduces the risk of the buyer walking away without consequence. From a buyer’s perspective, earnest money secures the property while due diligence, inspections, and financing are finalized.


How Earnest Money Works in a Real Estate Contract

Once a buyer and seller agree on a purchase price and terms, the buyer submits earnest money shortly after the contract is executed. The funds are typically held in an escrow account by a neutral third party such as a title company, real estate brokerage, or attorney. This ensures the money is protected and only released according to the terms outlined in the purchase agreement.

Earnest money is not an extra fee. At closing, it is usually credited toward the buyer’s closing costs or down payment. If the transaction successfully closes, the deposit simply becomes part of the buyer’s overall investment in the property.


How Much Is Earnest Money?

The amount of earnest money varies based on local market norms, property type, and competitiveness. In many residential real estate transactions, earnest money typically ranges from 1% to 5% of the purchase price. For example, on a $1,000,000 property, earnest money may range from $10,000 to $50,000.

In luxury real estate, waterfront homes, or high-demand markets like Miami Beach condos, stronger earnest money deposits are often expected to make an offer stand out. Cash buyers and investors may also offer higher earnest money to demonstrate strength and reduce perceived risk for the seller.


Why Earnest Money Is Important for Sellers

From a seller’s standpoint, earnest money acts as a financial commitment that discourages buyers from backing out without cause. If a buyer terminates the contract outside of the agreed-upon contingencies, the seller may be entitled to keep the earnest money as compensation for lost time and missed opportunities.

This is why sellers and their real estate advisors pay close attention not just to the purchase price, but also to the earnest money amount, timing of deposit, and contingency terms. A higher earnest money deposit often signals a smoother, more reliable transaction.


Buyer Protections: When Is Earnest Money Refundable?

A common question in real estate is whether earnest money is refundable. The answer depends on the contingencies written into the contract. Most well-drafted purchase agreements include contingencies that protect the buyer, such as:

• Home inspection contingency
• Financing or mortgage approval contingency
• Appraisal contingency
• Title or HOA document review contingency

If a buyer cancels the contract within the specified contingency periods due to legitimate reasons outlined in the agreement, the earnest money is typically refunded in full. This is why working with an experienced real estate professional is essential—proper contract structure protects your deposit.

However, if a buyer waives contingencies or fails to meet contractual deadlines, they risk losing their earnest money.


What Happens If the Deal Falls Apart?

If a transaction does not close, the disposition of earnest money depends entirely on the contract terms and the reason for termination. In some cases, disputes may arise between buyer and seller regarding who is entitled to the deposit. When this happens, the escrow holder will not release funds until both parties agree in writing or a legal resolution is reached.

This is another reason why clarity, deadlines, and professional guidance matter. A properly negotiated real estate contract minimizes misunderstandings and protects all parties involved.


Earnest Money in Competitive Real Estate Markets

In hot real estate markets with multiple offers, earnest money can be a powerful negotiation tool. Buyers may increase the deposit amount, shorten contingency periods, or release portions of earnest money early to strengthen their offer. While these strategies can help win a bidding war, they should always be evaluated carefully to avoid unnecessary risk.

A seasoned real estate advisor will help balance competitiveness with protection, ensuring that buyers remain secure while presenting the strongest possible offer.

 

Earnest money is more than just a deposit—it’s a signal of intent, credibility, and commitment. It protects sellers, reassures buyers, and helps transactions move forward smoothly. Understanding how earnest money works, how much to offer, and how to protect it through proper contingencies is essential for anyone buying or selling real estate.

Whether you’re purchasing a first home, investing in a rental property, or selling a luxury condo, earnest money is a foundational part of the real estate process that should never be overlooked.

If you’re planning to buy or sell real estate and want expert guidance on structuring offers, protecting your interests, and navigating earnest money with confidence, connect with a trusted real estate advisor today. Let’s position you for a successful, secure, and stress-free transaction—reach out now to get started.

 

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